Great news from Creative Review this month. A 3sprong creative collaboration have founded Three Trees Don’t Make a Forest, a not for profit enterprise set up to help everyone involved in design and advertising to rethink their working cultures and start to produce sustainable creative solutions that really work.

“When it comes to sustainable design, there are no excuses. Sooner or later our industry will have to rise to the challenge. As creativity is our business, we should be comfortable with the notion of making our design work that bit harder; creatively and for the environment.”

The Three Trees’ UK founders are Sophie Thomas of sustainability studio Thomas Matthews, Caroline Clark of Ecofriendly Printing Resource Lovely as a Tree and Nat Hunter of design studio Airside. The three green creatives intend to continue work with their respective award-winning design practices, while working within the industry to share their collective 25 years’ experience in creating effective sustainable design.