Founded by Graphic Designer Jody Boehnert, of London based studio Iambe comes Eco-Labs, a non-profit ecological literacy initiative, aiming to provide a platform for collaborative design addressing sustainability & systemic change in the UK. I caught up with Jody this month, as she presented a paper entitled “Should Change be Radical?” at the Sustainable Innovation 07 conference.
“EcoLabs has been created to function as a network, and at the moment I sustain it though my private practice (iambe). I founded EcoLabs, because I came to believe that to achieve more epic design projects, designers need to collaborate. The network facilitates collaboration and nurtures a dialogue on sustainability.
We aim to nurture whole systems thinking, foster ecological literacy, and promote the transformation of the design model. EcoLabs will help create an alternative cultural vision that will drive transformational change, to meet the goals of fully sustainable society. By supporting ecological & systems literacy we will develop a shared vision of where we want to be and how to get there. Visualizations are an important source of inspiration: what will a sustainable global world look like in 10 or 50 years? We will animate the solutions, and help build a social movement to make it happen. (Jody Boehnert)